Matmon Media
Mara Coffee packaging lineup on shelf
Branding

Mara Coffee Brand.

Brand identity, packaging and launch campaign for a specialty coffee producer bringing Kenyan single-origin coffee to the regional market.

Client
Mara Coffee Co.
Category
Branding
Year
2025
Services
Branding & Design, Packaging & Label Design, Photography
01

The Challenge.

Stand out on shelf against established national brands with a fraction of their marketing budget.

02

The Solution.

A bold, minimal pack design anchored in the landscape of origin — earth tones, hand-drawn topographic marks, and a typeface with personality.

03

The Results.

Stocked in 14 retail locations within three months of launch. Featured in Kenya Business Daily.

Gallery

Selected frames.

Mara Coffee packaging lineup on shelf
Single-origin pour-over — product photography
Coffee beans from the Kenyan highlands
Roasting process at origin
Label design detail — topographic mark

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